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A Different Kind of Focus Group

18 Dec 2018 // Writing Tips // Add Comment

I considered a traditional focus group to gauge readers’ opinions when I finished the manuscript for my first novel, but I feared it wouldn’t provide the true feedback I craved.

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Independent Marketing

14 Dec 2018 // Book Marketing Tips // Add Comment

Think local and think about your book’s theme. Don’t get discouraged. You wrote a book. That matters.

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Marketing Tips from a Novice

11 Dec 2018 // Book Marketing Tips // Add Comment

I had to convince myself that promoting my book wasn’t self-promotion, it was book promotion. No promo, no sales. I needed a plan.

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Don’t Overlook Senior Citizen Organizations

04 Dec 2018 // Book Marketing Tips // Add Comment

Being an experienced public speaker, here are some tips on building an audience with informal talks at senior citizens organizations.

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It’s a Marathon, Not a Sprint

27 Nov 2018 // Book Marketing Tips // Add Comment

The very hardest part of this author gig? Marketing. Hands down. It doesn’t matter if you’re self-published or traditionally published, you’re going to have to market your book if you want sales.

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