Attention: new authors and soon to be authors. Book Marketing isn’t easy, nor glamorous or inexpensive. It’s work. Hard, extremely detailed work. But when done right, it is also highly rewarding. Since my first novel – America, the…
As a self-published author, I learned early on that there are two bywords in book promotion: shameless and relentless. This is not a time for false modesty. You’ve written a book you can be proud of: Tell the world. Also, you can’t give up after…
You’ve published a book series! A true accomplishment, regardless of whether you planned it or not. But while you were promised great things would emerge at this point in your writing career, you are facing a few challenges. Allow me to tell you…
Being a guest on someone’s blog is a great, free and (it could happen) fun way to help market your book and expand your readership. It’s not difficult to be a good guest on someone’s blog. Some of you, though, could teach a class on how to be…
How to Take them into your Story Seeing the children amazed by your story, laughing with your characters, and lifting their hands to take part in the tale is the best reward for a children’s writer. That’s why I love presenting my children’s…
Authors use props—objects, food, music, accessories, hobbies, animals, and many other things—to support their characters and move them through different scenes, and they use props to provide subtle cues to the reader as to how to feel about the…
With the launch of my fourth novel, “The House Always Wins,” in October, 2017, I’ve been in full promo mode for the last four months. Luckily, I’m a marketing guy in real life, which may give me a leg up but doesn’t make the task any…
If you request a review from a busy book blogger, you are likely to be put in a months-long que. Popular bloggers can’t keep up with the requests they get, and some of the biggest bloggers get paid by large publishers to review books. What chance…
After years of contemplating, I dared to enter the prestigious, but challenging world of the “struggling authors’ society”. I always wanted to write children’s books; I finally figured out what I wanted to write about. Now, that my…
Long before my first book was published, I read-up on the best practices for autographing books. My wife thought I was crazy for spending so much time on this topic considering I didn’t have a book that needed signing, but the information learned…