News Flash: Books Don’t Sell Themselves
It takes effort to get a book noticed, and whether you publish independently, traditionally, or somewhere in the middle, you’re the one who cares most about your work.
“The End” is Only the Beginning
Writing a book is only a small part of the actual process of becoming a successful author. Once the imagination has been transferred into print, it is sent off to an editor, where countless hours are spent polishing a rough manuscript into a novel that you hope and pray that readers will enjoy.
So You Have to Market…
Most authors shudder at the word “marketing.” By nature, many of us are introverted. We are most comfortable seated at our computers, talking with the characters in our heads. It is how we communicate best―through the written word. However, in…
Ten Tips for Marketing Your Book
Writing a book and having it published has been one of my greatest joys. I spent years developing my writing skills by taking courses and reading everything I could get my hands on. However, one thing I never really learned about was how involved I…
My Top Five Social Media Picks
I attend a large writer’s group and, at 59, I’m actually on the lower end of the age spectrum. I’ve notice whenever our speakers talk about setting up a platform most of the group goes into zombie eye glaze mode. This week I spent three hours…
Public Speaking to Enhance Branding
This is the third blog in a series addressing an author’s public speaking engagements . It’s time to hit the road for speaking engagements! You’ve prepared marketing materials, media releases, bios, and handouts for varied audience. All you…
Social Media and Online Networking
If you would rather listen to this blog, click below. So, you’ve finally written your Great American Novel and now it’s time to encourage people to buy it. Your best friend? SOCIAL MEDIA! Twitter is an author’s lifeline. You can find…
Everybody Loves a Bargain—I Think
Revised 8/29 after receiving royalty statemet data. I organized a coordinated e-book promotion this past Mother’s Day—because motherhood is a big piece of my contemporary novel, Appetite—for the first time. I had read several e-marketing…
Creating a Marketing Mission Statement
In my past life (the one that paid the bills) I was a department head. It was a position requiring more head than heart. Now retired, I have begun to pursue a lifelong interest in writing. This began quite simply. My mother was a poet and I was…
The Magic of Books
My grown children are still trying to teach me, rather laughing at me, what the difference between a tweet, Instagram, or snapchat is! They still remind me that I do not need to sign my texts; Love, “Mom”! But when I saw Hometown Reads asking…
