As a marketer, I’m always looking to learn new techniques and repeat tactics that work. I recently had the pleasure of talking with Simone Stover…
Been to the movies lately? If you’re like me, in order to secure a decent seat, I try to get there a few minutes early. But it doesn’t really matter, even if I’m running late. I never miss a thing. Why? Because I’m going to be exposed, like…
When my friend Jeff recommends a book, I usually run right out and buy it. So when he mentioned Gift-ology, I placed my Amazon order. Gift-ology, by John Ruhlin is about the art and science of using gifts to cut through the noise, increase…
So much of what people share with regards to book marketing anymore focuses on the digital aspect of it. Websites, a strong social media presence, how to reach people whether they’re on their laptops, tablets, or…
Back in January, I decided to have my middle-grade fairy tale, Petrella, the Gillian Princess, which launched in November of 2016, created into an audiobook. Most publishing experts will tell you that when you’re ready to publish a book, try to…
You feel like an imposter. You hear your inner voice whispering, “What makes you think you’re a writer? What makes you think you’re any good?” “Why would someone want to read anything I write?” How do you combat these voices and be the…