With today’s intense competition for acquiring visibility in the public arena, it’s vital to make your interaction with the media an integral element of your authoring strategies… Consider the demographics of media outlets. Most are designed…
Authors typically find themselves in a funny spot – you write in relative isolation on a book for years, and then once it is getting ready to publish you are expected to promote it to everyone you meet. That promotion part can be tricky, and it is…
Although I am grateful that SFA Press, an independent university press, has published my debut novel, “The Heart to Kill”, and continues to distribute it, I quickly discovered that if I want to sell the book, I’m the one who has to get…
Analogy warning: I am going to take this analogy way too far, but it is completely relevant, I promise! We recently built a tree house for the kidlets. That is a loose term because it is not actually in a tree; rather it is set among the trees. As…
Been to the movies lately? If you’re like me, in order to secure a decent seat, I try to get there a few minutes early. But it doesn’t really matter, even if I’m running late. I never miss a thing. Why? Because I’m going to be exposed, like…
Many authors seek ways to get the word out about our books and ourselves. One cost effective and sometimes even remunerative approach is to partner with other authors. Here are some ventures that have worked for me.
So much of what people share with regards to book marketing anymore focuses on the digital aspect of it. Websites, a strong social media presence, how to reach people whether they’re on their laptops, tablets, or…
Back in January, I decided to have my middle-grade fairy tale, Petrella, the Gillian Princess, which launched in November of 2016, created into an audiobook. Most publishing experts will tell you that when you’re ready to publish a book, try to…
Writing a book is an amazing accomplishment…but also extremely daunting and overwhelming. You pour your heart and soul into a piece of writing for months—even years. You’ve built up your connections through writers groups, publishing options…
Next, is Google’s Keyword Planner research! I know, I know…I said this would be simple. Google’s Keyword Planner tool can seem daunting, but trust me. This is an important step, so, for lack of a better saying: Struggle through…
