Today marks the start of NaNoWriMo, a month in which aspiring and established writers everywhere embark on a daily writing marathon to complete the first draft of a novel — 50,000 words — in just 30 days. My oldest daughter is…

Everyone wants a free book. Goodreads leverages giveaways for your marketing benefits. It is easy, it works, and it only cost you the number of books you choose to give away. Goodreads provides a fun place to list the books you have read, want to…

When my friend Jeff recommends a book, I usually run right out and buy it. So when he mentioned Gift-ology, I placed my Amazon order. Gift-ology, by John Ruhlin is about the art and science of using gifts to cut through the noise, increase…

So much of what people share with regards to book marketing anymore focuses on the digital aspect of it. Websites, a strong social media presence, how to reach people whether they’re on their laptops, tablets, or…

Back in January, I decided to have my middle-grade fairy tale, Petrella, the Gillian Princess, which launched in November of 2016, created into an audiobook. Most publishing experts will tell you that when you’re ready to publish a book, try to…

You feel like an imposter. You hear your inner voice whispering, “What makes you think you’re a writer? What makes you think you’re any good?” “Why would someone want to read anything I write?” How do you combat these voices and be the…

Writing a book is an amazing accomplishment…but also extremely daunting and overwhelming. You pour your heart and soul into a piece of writing for months—even years. You’ve built up your connections through writers groups, publishing options…

Next, is Google’s Keyword Planner research! I know, I know…I said this would be simple. Google’s Keyword Planner tool can seem daunting, but trust me. This is an important step, so, for lack of a better saying: Struggle through…

In the ever-changing world of book publishing, one thing always remains a deadly constant: Discoverablity. Without discoverability, many New York Time’s bestselling books wouldn’t even graze the bottom of the list. A new book could be…