If you request a review from a busy book blogger, you are likely to be put in a months-long que. Popular bloggers can’t keep up with the requests they get, and some of the biggest bloggers get paid by large publishers to review books. What chance…
After years of contemplating, I dared to enter the prestigious, but challenging world of the “struggling authors’ society”. I always wanted to write children’s books; I finally figured out what I wanted to write about. Now, that my…
Long before my first book was published, I read-up on the best practices for autographing books. My wife thought I was crazy for spending so much time on this topic considering I didn’t have a book that needed signing, but the information learned…
Congratulations, you’ve published a book. Are you ready to sell an experience? Publishing houses have limited time and resources so authors, self-published or otherwise, wear many hats. In part or fully, the job of promoting and marketing a book…
With today’s intense competition for acquiring visibility in the public arena, it’s vital to make your interaction with the media an integral element of your authoring strategies… Consider the demographics of media outlets. Most are designed…
Authors typically find themselves in a funny spot – you write in relative isolation on a book for years, and then once it is getting ready to publish you are expected to promote it to everyone you meet. That promotion part can be tricky, and it is…
Although I am grateful that SFA Press, an independent university press, has published my debut novel, “The Heart to Kill”, and continues to distribute it, I quickly discovered that if I want to sell the book, I’m the one who has to get…
Analogy warning: I am going to take this analogy way too far, but it is completely relevant, I promise! We recently built a tree house for the kidlets. That is a loose term because it is not actually in a tree; rather it is set among the trees. As…
Your new novel has arrived, those pesky typos are at a minimum, you are thrilled to thumb through the interior and feel a glow of satisfaction. Friends think it’s great; the cover is catchy. Now you have to reach out to others so someone buys your…
Creating a Live Book Event Together. Authors sometimes position the writing of a book as a big, painful deal. You alone wore the heavy cloak of creativity as you crafted your manuscript word by word, dragooning the…