Few Americans have ever been invited to an author party, but most say they would love to attend one this year. It’s definitely the most fun way to sell 50 to 250 copies of your new book in a single evening…
Change is tonic, right? In those good ol’ days (say, 1996, when my first book was published), publishers arranged the signings and radio interviews. They also sought out reviewers. All a writer had to do was send postcards, make phone calls, walk…
As we begin a new year of development for Hometown Reads, we want to create more opportunities to connect with and support authors. To that end, we’re introducing Thursday Connect, a bi-weekly, casual, virtual gathering for authors anywhere…
As I wrap up my work in the office for the year, reflecting on this year’s successes and challenges, I wanted to take a moment to reflect on my work associated with Hometown Reads. Launching and growing Hometown Reads is one of my most…
I must admit that marketing is WAY more than I ever imagined. As an indie author, without a major publishing company behind me, I have realized that marketing and promoting is, for me, much more difficult than writing my books. After completing my…
A very good friend of mine who lives in Sedona – Arizona has recently been globe-trotting the world on a series of learnings. I was fascinated to speak with her last week and we discussed many subjects and the topic lead into deep conversation on…
I packed a bag with copies of my books and press releases, made a list of places I hoped would be receptive to my pitch and started making the rounds. The local libraries were less enthusiastic than I had hoped however they did…
I’m excited about what we’ve done so far in building Hometown Reads because I believe to be successful in marketing a book, authors need to start where they are — mobilizing the networks of relationships they already have. Oftentimes…